As a paid search consultant at WordStream, I spend my days working with advertisers (currently overseeing over 160 clients!). I constantly get the same questions from almost everyone: what are my competitors doing? What Image Masking are they bidding on? How much are they spending? How are their ads written? I need to know! Well, shockingly, you don't need to know. Have you ever been in a relationship and always wondered: do other girls do this? Do they act Image Masking the same way? What does she do that I don't? You don't need to ask these questions whether you're in a relationship or managing an AdWords account.
PPC contest jealous of other women My advice to you is to stop obsessing over your competition - it's unhealthy and unproductive! Letting your competition consume all of your attention has never worked and never will. In this article, I'll explain Image Masking why there's no need to waste your time, energy, and budget worrying about your competition. Frequently Asked Question 1: Should I bid on my competitor's brand? I never recommend bidding on your competitor's brand name. It's extremely risky - you'll probably see clicks and impressions happen, but I rarely, if ever, see conversions Image Masking happen. What's the use of bidding on your competitions brand if you're receiving a terrible return on investment? All traffic is not necessarily good traffic.
Again, it's so similar to dating! Why would you want to attract bad men or men who are not interested in you? It's a waste of time and at the end of the day, it doesn't matter (sorry guys). Bad First Date PPC Contest We have already Image Masking concluded that not all traffic is good traffic. Well, it's the same with attention - not all male attention is good attention (great life lesson!!). That being said, bid on your own brand term - this is where you will receive a great return on your investment! Every Image Masking penny you spend on that super qualified traffic will be worth it. (Brand campaigns can also increase your Quality Score.)